ABOUT US

Who we are

Market-Eye has been operating from our Hamilton offices for over 30 years, focused on helping organisations understand how their clients perceive them and their interactions.

We are a boutique B2B market research organisation, 100% New Zealand owned and operated, serving businesses across Australasia. Our ethos is simple: keep everything in-house to ensure quality, consistency, and integrity.

What we do

Over three decades, we’ve refined our approach to deliver the most detailed and relevant insights possible. Our work blends quantitative and qualitative instruments to provide actionable findings that support both long-term benchmarking and short-term identification of issues and opportunities.

Our Team

Our close-knit team includes two partners, an operations manager, and five highly skilled, trained interviewers. This structure ensures consistency and quality at every stage. With our hands-on surveying and layered data validation, we deliver highly accurate results that organisations can trust for strategic decision-making.

Overview

  • Established: 1995

  • Location: Hamilton, New Zealand

  • Focus: Solely B2B across Australasia

  • Ownership: 100% NZ owned and operated

Main contacts

  • Lindsay Chapman

    Founder / Director

    027 473 2283

    lindsay@marketeye.co.nz

    LinkedIn

  • Andrew Chapman

    Director

    027 261 7804

    andrew@marketeye.co.nz

    LinkedIn

Why Market-Eye

  • Hamilton, New Zealand based B2B Market Research firm going for over 30 years.

  • Our whole process through initial discussions, survey design, surveying of clients, analyses, report writing and discussion of results is done inhouse.

  • User-friendly reports will give you detailed and actionable insights to support an increased relationship with your clients.

  • Benchmarking client’s relationship with staff, ability with technology adoption and opportunities based upon your organisation unique accounting skills will ensure opportunities will be identified quickly and easily implemented.  

  • We’re in this for the long-haul - many of clients have used us since the inception of the organisation, we pride ourselves on providing actionable information and building a structure that means our clients repeatedly use us to confirm market changes and get early signs of changes - with AI and automation coming, having detailed up-to-date information is important.